News on The Walls of Jay Goodrich Photographer, Inc.

Recent projects, publications, editorial and commercial commissions.

Tanner Flanagan skis backlit powder in the backcountry near Jackson Hole Mountain Resort

Jackson Hole Mountain Resort | Instagram Takeover

Jackson Hole Mountain Resort asked if we would like to takeover their Instagram account for 4 days as part of their #marchradness marketing program. We gladly accepted their invitation by highlighting some of Jay’s favorite winter images that he captured both last season and this season during the 4 day takeover. Not only did the concept pay, it paid dividends on our social media

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Rex Flake riding single track after dark for the Leavenworth Mountain Association

Leavenworth Mountain Association

The Leavenworth Mountain Association invited Jay and 4 other photographers to Leavenworth, Washington, to compete against each other with the final goal of producing a slideshow that highlighted mountain culture. Each photographer had 72 hours to photograph and one day to edit and produce a 2-5 minute slideshow that told a specific story that they had discovered during their visit.

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Angle of Repose Photo

Angle of Repose | Bike Magazine

We spent 2 months producing the photographs for the mountain biking the Tetons article in Bike Magazine. Angle of Repose written by Kim Cross was 17 pages long, included 20 photos that Jay shot, and landed the cover of the May Issue of Bike Magazine. Jay took 18,193 images for the piece, of which 2,860 where considered publishable with a final favorite

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Bikes Blood and Second Honeymoons Photo

Bikes, Blood and Second Honeymoons | DirtRag Magazine

Bikes Blood and Second Honeymoons mountain biking the Kenai Peninsula – 15 years ago Heather and Jay Goodrich rode 500 miles across Alaska on their mountain bikes as part of their honeymoon. Last year they returned to the place that captured their hearts on that first trip – The Kenai Peninsula. Together they pitched an article concept to DirtRag Magazine about the unbelievable single track on the

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Through the Red Doors Photo

Through the Red Doors | DirtRag Magazine

On a whim Jay contacted Chris King Precision Components to see if a factory tour would be possible on a weekend he was set to teach a workshop with a fellow photographer. King replied that they only allowed tours for journalists producing a story for publication. Jay immediately called the editors at DirtRag and within 20 minutes secured an assignment that not only would grant

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Rides and Rednecks Leadin Photo

Of Rides and Rednecks | DirtRag Magazine

Jay’s mountain biking Eagle Colorado article in DirtRag Magazine #162 was a major feature that highlighted his true adventure photojournalist experience by creating both the images and words for Of Rides and Rednecks. Even though the feature didn’t yield a cover, it was a catalyst for many other projects not only with DirtRag, in addition to other high-end magazines within the same genre. At

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Inscape Column Photo from Alaska

Inscape Column | Photograph Magazine

PHOTOGRAPH Magazine was started by photographer David duChemin two years ago. At the end of each issue was the INSCAPE Column where Jay attempted to fuse together an inspiring set of images with a more creative writing style story. The photo and words went hand in hand to highlight some avenue of Jay’s life/career during that moment in time. Stories in Alaska, Washington,

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Wagner Custom Skis | Photography Marketing Collateral

Wagner Custom Skis came to us with a simple request, create photos for an upcoming catalog. The photos need to highlight the Wagner Custom Skis brand. They need to feature accomplished skiers, but also the idea that Wagner Custom Skis can build a ski for anyone, who skis any type of terrain, in any type of conditions. We spent two seasons

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S & S Precision Lighting Photo

S & S Precision | Photography Marketing Collateral

S & S Precision is a military manufacturing machine shop on the east coast of the United States. It was started by a retired Navy Seal to produce specialty hardware that specialty operations soldiers needed to complete their missions. The owner realized that his products transcended just military usages and hired Jay to produce adventure sports images that highlighted his

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Sony Day in Seattle Photo Commission

Sony North America | Twenty Four Hours in Seattle

Sony North America hired us to spend one day in downtown Seattle photographing what ever caught Jay’s eye. Sony’s goals were to capture imagery that would be used as gigantic backlit transparencies in the University Heights Mall Retail Store and also highlight the release of the Alpha A99 35mm camera body. This unique experience not only exceeded Sony’s expectations it changed the way

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Shredly Inc. Photography Marketing Collateral Image 4

Shredly, Inc. | Photography Marketing Collateral

Shredly – “offers a multi-sport line of women’s apparel infused with vibrant colors, innovative designs, and practical attributes like lightweight, yet durable, fabrics with quick-dry properties.” Owner, Ashley Rankin used the crowd sourcing site Kickstarter to raise the capital necessary to make her first production run of women specific clothing. We joined forces with Shredly to produce images that she could use to

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GoPro Social Media Campaign Photo

GoPro | Social Media Campaign

GoPro along with Whole Foods, Mammut, and Wagner Custom Skis, hired us to create images that could be used online for a social media campaign with Facebook. The key factor was that all of the images needed to be created using only a Hero 3 camera. The beauty of the GoPro camera system is that it can essentially be put anywhere and

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